Job Description
We are looking for someone who can think outside the box, and create a social media strategy that aids not just in promoting our services but also in building a ‘voice’ across various social media platforms.
Roles & Responsibilities :
· Paid and free Ad Campaign
. Responsible for executing social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification to drive and underpin brand engagement and commercial KPIs for the business.
· Setting clear monthly goals and performance metrics to grow users, followers, and engagement.
· Responsible for management of social media agency(s) to develop tactical, culturally relevant, creative, unique social media content.
· Drive revenue growth via social media business.
· influencer engagements
· Developing and executing content plans for email, Google, social media platforms (Instagram, Facebook, LinkedIn, Twitter, YouTube) and community channels like WhatsApp).
· Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
· Set up and optimize company pages within each platform to increase the visibility of the company’s social content
· Moderate all user-generated content in line with the moderation policy for each community
· Creating amazing content copy, graphics, videos, captions, and hashtags for ads, posts, stories, and reels
· Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information
· Collaborate with other departments to manage reputation, identify key players and coordinate actions
· Defining KPIs and performance metrics to track these campaigns and report the results on an ongoing basis
Required Skills and Qualifications:
· Any Graduate with Certification in social media (any related filed)
· 5-8 years of experience with proficiency in social media independently is preferred
· Knowledge of Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
Job Types: Full-time, Permanent
Pay: ₹45,000.00 – ₹75,000.00 per month